Address motivation on trial paywall to reduce SaaS churn
A soft paywall puts restrictions to some features of your app after free trial expiration. This is a perfect approach to reduce churn and motivate users to convert to get access to features that they don’t have access to.
Typeform is free but it has several features walled that need upgradation.
Appcues reduced its free trial from 30 to 14 days and added a soft paywall allowing users to extend the free trial for 5 more days by entering credit card details.
Slack smartly notifies users to get access to more features (which they're missing now) with an upgrade.
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